TicketSmarter and MIAA reveal new partnership

8/23/2021 9:00:00 AM

KANSAS CITY, Mo. - TicketSmarter and the MIAA have signed an agreement to name TicketSmarter as the official ticket resale marketplace partner of the conference. The partnership will provide MIAA fans with a secure, trusted platform to buy and sell tickets.

“We are thrilled to partner with the MIAA, as a continuation of our commitment to connect fans to more live events.” said TicketSmarter CEO Jeff Goodman. “The partnership will offer MIAA fans an enhanced ticketing experience, and we look forward to working together over the next several years.”

Through the multiyear agreement, TicketSmarter will acquire exclusive marketing and sponsorship rights for the MIAA, while giving MIAA fans a seamless platform to purchase and sell tickets. The MIAA joins an increasing list of collegiate sport conference offices in the U.S. to partner with TicketSmarter.

"MIAA fans are some of the most passionate and committed college sports fans in the country," said MIAA Commissioner Mike Racy. "This partnership with TicketSmarter is an opportunity to continue to enhance the MIAA fan experience at campus and conference championship events. "

About TicketSmarter:
TicketSmarter provides customers the opportunity to experience the power and excitement of live events by establishing meaningful partnerships while giving back to children’s charities. TicketSmarter is committed to contributing $1 from every transaction to help charitable partners, including St. Jude Children's Research Hospital, V Foundation and Quarterbacking Children’s Health Foundation.
 
With seats for over 125,000 live events and 48 million tickets for sale, TicketSmarter is a national ticket marketplace offering tickets for live events featuring sports, concerts, and theatre. TicketSmarter is the official ticket resale partner of the Rose Bowl Stadium and the title sponsor of the TicketSmarter Birmingham Bowl with ESPN Events - to stay updated, follow @Birmingham_Bowl on Twitter. Additionally, TicketSmarter is the official ticket resale partner of more than 35 collegiate conferences, 100+ universities, and hundreds of events and venues nationally.

For more information on TicketSmarter, visit https://www.TicketSmarter.com, and follow @TicketSmarter on Facebook, Twitter, and Instagram.

About the Mid-America Intercollegiate Athletics Association:
The MIAA is one of the nation’s oldest conferences and one of the most successful in NCAA Division II, dating back to 1912. Student-athletes have won 46 NCAA team championships and well over 400 individual national titles. The footprint of the conference reaches four states: Kansas, Missouri, Nebraska, and Oklahoma with schools in the metro area of Kansas City, Oklahoma City, Tulsa, and Wichita.